mainstream media

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More on That Louie Scene

Published May 25, 2014 by Fat Heffalump

I had intended to run this post a few days ago, but the working week got the better of me (the crescendo of the financial year is always so intense), and I’m a little bit later than planned.  But it’s still important and I know some of you want to expand the discussion more from the previous post – thank you for your patience and keeping in topic!

So last post I was talking about the scene from Louie with the rather amazing Sarah Barker giving a stellar performance as a fat girl on a date.  My last post was a response to the criticisms of her statement that it sucks to be a fat woman were not a win for fat activism.  If you still haven’t seen the scene, or need a refresher, you can check it out here.

It’s important to note that I do have issues with Louis CK and his TV show.  But I’m not talking about those here.

Today I want to respond to some of the fatosphere criticisms of the scene with regards to dating and relationships.

The major criticisms that I have seen that bother me are:

  • She is begging for attention/to have her hand held.
  • That plenty of hot men want to date fat women, why did she go out with one that was reluctant to date her/be seen with her.
  • Men don’t want to date her because she is whiny and annoying, not because she’s fat.
  • It portrays single fat women as “pathetic” or desperate.
  • She’s “settling” when she says she doesn’t want a boyfriend or a husband.
  • Why doesn’t she just join a BBW dating site?

I find these criticisms extremely problematic.

The first thing that I have a problem with is the way that many perceive her as begging/whining/annoying.  I think that reaction actually reflects the point she makes to Louis about the double standard between when men and women talk about how hard it is to date while being fat – how he can get up on stage and joke about being single and a fat guy and people think it’s adorable, but if she tries to talk about how hard it is for her, people call the suicide hotline.  To me, suggesting she is begging/whining is deeply misogynistic.  She’s being very clear about what bothers her about the way she is treated, and she’s also calling Louis out for behaving in a way that she finds really disappointing.  She expected better of him.  But because she is a woman, it is instantly read as whining/begging.  However if a man were to outline when someone’s behaviour bothered him, he’d be considered assertive and honest.

The next point that bothers me is the suggestion that there are “plenty of hot men who want to date fat women” and “why doesn’t she just join a BBW dating site?”  I think that this reaction to the scene also demonstrates exactly what she is talking about.  She asks Louis if he has ever dated a fat girl, and quickly pulls him up when he starts to say yes and says “I didn’t ask if you’ve fucked a fat girl, every guy has done that.”  She’s calling out the constant fetishisation and objectification of fat women.  Those “plenty of hot men who want to date fat women” on BBW sites are in the majority not looking to date a fat woman – they’re fetishizing/objectifying us.  Hands up if you’ve ever been involved with a man who is all too happy to sleep with you in private, but won’t take you out for dinner, or hold your hand in public, or introduce you to his friends?  She quite rightly says that if she had offered Louis sex, he’d have taken it up straight away… what if that’s not what you want from a partner?  There is nothing, NOTHING wrong with wanting to have a romantic relationship with someone, and to want them to put some effort into that relationship.  She’s right, any woman who is willing can get laid.  But it is exceptionally difficult to find men who are willing to date fat women in the same way that they would a thin woman.

Another criticism I find difficult to accept are those asking why she is bothering with Louis if he doesn’t get it (settling).  That’s the judgement we all have to make on all of our interpersonal relationships with people who don’t quite get fat activism.  We don’t live in a bubble of fat positivity, we live in the real world and it means making decisions about whether people are worth having in your life.  Do you take up the challenge of educating them, getting them to see how their behaviour is problematic, or do you just move on.  Sure, pick your battles, some people really aren’t worth your time.  But some people are.  Some people, while initially not getting it, are more than willing to listen and work through it.  That’s what you have to decide.  I’ve not that long ago dated a guy who kept putting his foot in it, not quite understanding what bothered me, but he was willing to listen, and asked me how to get it right.  Sure, it gets frustrating at times, but I never felt that it was “settling” for me to continue to see him.  One of the greatest moments with someone who “doesn’t get it” is that moment that the penny drops and they DO get it.  I love that moment!  Some of the most important people in my life today were really defensive at first, but I thought they were worth keeping around, and now they’re my staunchest allies.

But the one that really sticks in my craw is the suggestion that this portrays a fat woman as “pathetic”.  Why?  Why is it pathetic for a fat woman to call a man out for a crappy attitude/behaviour and state clearly what she wants?  Why is it pathetic for a fat woman to say that she wants a man who will be proud to be with her and put some effort into dating her?  It’s interesting that whenever a man shows vulnerability or wants a romantic relationship, it’s sweet and romantic, but if a fat woman does the same, it’s “pathetic” and “needy”?

Interestingly, those within fat activism that have been the most vocal in suggesting that this portrays fat women as pathetic are those who have the privilege of being in a relationship of whatever form themselves.  It makes me really side eye them as supposed allies… do they really think those of us who are single and are interested in dating a man who is proud to be seen with us and puts some effort into us as “pathetic”?

I want all of you to know there is nothing wrong with being vulnerable.  There is nothing wrong with speaking about what you want and expect from relationships.  There is nothing pathetic about wanting to be in a relationship.

Personally, I found this entire scene empowering, because it articulates a lot of things that I feel and represents situations I have been in myself.  That’s what I want to see in television – realistic portrayals of the lives of fat women.  I don’t just want to see us lampooned or turning ourselves into cariacatures (a la Melissa McCarthy in Bridesmaids).  I want to see realistic fat women in realistic situations. Awkward conversations, guys being jerks and then getting called out on it, fat women who are angry, disappointed, exasperated, and fed up, people who don’t quite get it but are willing to try, and sometimes getting that wrong too.

I want to see all representations of fat women, not just those that tick all the Fat Activism 101 boxes.

No More Media Excuses

Published July 8, 2013 by Fat Heffalump

Well.  Just a little while ago I received the following email and I was outraged.  I think my response sums it up pretty clearly, don’t you?

Morning,
I was wondering if you’d be around for a chat over the phone this morning about a story we’re covering.
We’re going to be talking to Katie Hopkins who has come out and said that she wouldn’t employ an overweight person as they’re all lazy….
Wondered if you’d be up for challenging this remark?
Can you call me on [redacted]?
Look forward to hearing from you.
Natasha Bateman
Producer
Mornings with Adrian Goldberg

And my response:

Natasha,

Katie Hopkins and her ignorant, bigoted attitudes are not worth me getting out of bed for, let alone making a long distance phone call from Australia to the UK for.  It shows an astonishing lack of respect from you to expect me to respond to someone who so openly hates people like me.  In fact, it is completely shameful that you would even have someone like that on your radio show AT ALL and expect your listeners to tolerate it.  Would you allow someone who would discriminate on the grounds of gender, sexuality or race on your show to spout their bigotry?  Would you ask a woman, a gay person or a person of colour to also appear on your show with someone who is going to openly spout hate at them?  I would hope not, so why would you ask a fat person to participate in such a programme?

We are led to believe that the BBC is one of the quality broadcasters of the world.  Yet you still entertain the notion that it is acceptable to allow people who openly and unashamedly discriminate against other human beings to have air time on your shows to promote their hateful, ignorant attitudes, and that the people who are the victims of their hate are in some way obligated to spend their time responding to them.  That is not the mark of a quality broadcasting service.  It is the mark of gutter media trying to stir up ratings.

Please do not waste my time in future unless you are willing to ensure that I am treated with the basic dignity and respect that I deserve as a human being, by both your programme and any guests you intend to have on it.

Yours sincerely
Kath Read

It’s time we started calling out the media for this kind of behaviour.  It is time we responded to these media outlets and told them that they are both wasting our time and are deeply disrespectful to expect us to tolerate such hateful attitudes, let alone respond to them.  The media have stitched up so many of we fat activists over the years, that it’s time we name our terms and start valuing ourselves as worthy human beings, as busy people who have better things to do in our lives than be subjected to people like Katie Hopkins and their bigotry.

No more excuses about “it’s what people want to hear” and “it’s just debate”.  We don’t want to hear people like Katie Hopkins any more.  If people want to hear someone like Katie Hopkins spouting bigotry in the media, then they should be ashamed of themselves.  Not to mention that our rights as human beings are not up for debate with anyone.  People don’t get to “debate” whether we fat people deserve to be treated with basic dignity and respect.  We do, as do all human beings.

Creating the Problem In the First Place

Published March 6, 2013 by Fat Heffalump

This morning I awoke to see a constant stream of retweets and shares for an article on a major Australian women’s online magazine (give you two guesses – I’m not naming or linking to it) about a woman who found a note in her 7 year old daughter’s bedroom, labelled “Diyet”[sic] and listing the food she ate (not much) and quite a considerable list of daily exercise.

Now yes, I agree, it is awful that a 7 year old child is making diet plans.  It is awful that a 7 year old child is obsessing over her body and diet and exercise already.  It shouldn’t be happening and I understand her mother being horrified that she would find this item in her child’s room, and despairing that her daughter is being influenced by this stuff already.  I find no fault at all with the author of the piece or the story she tells.

But seriously, for this particular online women’s magazine (let’s be honest, most online women’s magazines and most mainstream media) to be clutching their pearls over children dieting is a bit fucking hypocritical if you ask me.

This shit doesn’t happen in a vacuum.  These same media outlets publish story after story beating the “obesity epidemic” drum, and wringing their hands over “childhood obesity”, and then wonder why children obsess over their weight from a ridiculously early age?   These media outlets crap on about being “healthy”, which is just diet-talk reworded with no actual conscientious addressing of holistic health of all people, and then they get all up in arms about children dieting?  They allow the most hateful, bigoted crap about fat people to be published in the comments and call it “opinion”.  Not to mention that every single time I go to a mainstream media site, women’s or not, I am bombarded with ads for weight loss.  Where do they think kids, and their parents, get all of this stuff in the first place?

Some of my earliest memories are of my mother dieting.  From as early as I can remember, there were stories in her magazines, and on the TV my father always had on, and in the Sunday paper, talking about the latest, greatest diets, the importance of being thin and how fat was “bad” (think of lazy, fat, beer drinking, old Norm in the Life: Be in It ad campaigns, fellow Aussies of a certain age).  Even if I hadn’t been told I was fat from my earliest memory (I wasn’t fat for most of my childhood) by my family, all I had to do was pick up one of the women’s magazines laying about the house, or sit and watch TV with my father and I was getting those messages.  Right from my earliest memories, I was hearing that fat is bad and that I should do ANYTHING to avoid being fat.

So what did I do?  I was put on my first diet at 11.  But I had already been experimenting with dieting and exercise regimes some years before that.  I was maybe 7 or 8 the first time I put myself on a “diet”.  I was very good at sneaking the various diet products that my mother had about the house, and I was an excellent reader, so I just read the magazines and followed the diets in those.  I was 13 the first time I was put on meal replacements (powdered shakes that were VILE).  Soon after I started engaging in purging after an older girl taught me how to do it.  I also started stealing laxatives and worming medicine because I’d heard those helped you lose weight too.  Once I got busted for stealing those out of the medicine cabinet at home, I started stealing them from the local chemist.  I can remember watching an article on one of those current affairs shows about childhood obesity when I was in Year 8, and this was in 1985 – long before the current obesity epidemic hysteria kicked off in the 90’s, which has magnified the situation hundredfold.

It has to stop.  The media are never going to take responsibility for the shit they publish, so we have to stop supporting the media that publishes shit.  Even when they do publish something that is worthy, like the story I mentioned above, we have to view it through the lens of the other stuff they publish as well and call them out on it.  We need to promote outlets that share the worthy stories without all of the fat shaming and stigma.  If we are worried about what our children are being exposed to, perhaps it’s best to start by examining what WE are exposed to.  Because if you think kids aren’t seeing this stuff, you’re seriously delusional.  Even if you don’t give it to them directly, if it is around, they find a way to get to it.  Or they hear a second-hand version from other kids at school.  We need to teach our kids critical thinking.  But first we have to learn it ourselves.  To question the source of information and to ask what their motives are.  We need to discuss these issues with kids and teenagers and each other, openly and critically.   We need to look at the ethics behind these outlets and their sponsors.

If these media outlets come up lacking, we need to stop supporting them.  We need to walk away and not give them clicks, not give them airtime, and not signal boost them.  Instead, find alternative outlets that take responsibility for the messages they are sending and don’t engage in hypocrisy.  Or that at least TRY.  If you know that an article that people are sharing from a media site is a cross post/re post from a blog (most of them say so somewhere on the article) – share the original version, not the re-post in the dodgy mainstream media.  We need to tell our stories and have them untainted by fat shaming that undoes the message that we are sending.  Want some suggestions?  Try here, here and here.  You’re welcome to share others in the comments that you like.

I dabbled myself with writing for mainstream media (was also offered a regular writing gig at several of them) and was burned more than once by them selling me out to some disgusting fat shaming story as a “follow up”, so I decided that I would rather tell my story here and keep it’s integrity than taint my readers with contradictory information.    It might mean I reach fewer people here and now, but the message gets through clearer and un-sullied by shaming to those it does get to.

The mainstream media is never going to change until we walk away from it and stop giving them the clicks, the reads, the purchases and the support.  Give that support to those who don’t perpetuate bigotry and hate while then decrying the state of the world that THEY created.

On Expressions of Dismay and Disbelief…

Published April 11, 2011 by Fat Heffalump

It has been a bittersweet couple of days for me.  If you’re not on Twitter and involved in Fat Acceptance, you might have missed the absolute flood of tweets with the hashtag #thingsfatpeoplearetold.  The hashtag originated some time ago with Brian at Red No. 3, but was resurrected a couple of days ago after Catherine Deveny tweeted this damn offensive statement.

And it just took off.   I think the last time Brian tallied up the tweets he could find in a search there were over 2000 original tweets in less than 48 hours.  Mid afternoon I asked Brian to send me the word document he has been compiling, and the document is open here beside me as I type this, 216 pages long, with an average of 10 tweets per page.

I got into it, because it felt like an opportunity for me to vent all of the stupid, senseless, narrow-minded, ignorant, hateful, bigoted things that have been said to me over the years.  As the day went on yesterday, my feelings swung between bitter and sweet.  Bitter because reading all these tweets, and sharing my own, dredges up the hurt, anger, disgust, sorrow, frustration and general outrage I have felt at how I, and other fat people, are treated at the hands of general society.  But also sweetness, because not only was it amazing to hear all of these people finally have a voice, and a considerably powerful one, but there was also a strong sense of community and fellowship building over the past two days.  I gained dozens and dozens of new followers (though I also shed quite a few, who don’t like hearing the truth about the shit fat people are subjected to), and followed many new people myself.

But what I found most telling were the reactions from people who are not fat to many of the things that were tweeted under the hashtag.  And in a way, it makes me angry that so many people are only horrified now at these things.  I feel like “What the fuck have I been saying for the past two years if you’re only getting how horribly fat people are treated now?”

I’ll give you some examples of tweets that horrified some of the people who are not fat that I encountered today:

  • @fatheffalump: [well dressed woman physically pushes me over on an escalator] Well you shouldn’t be so fucking fat! #thingsfatpeoplearetold
  • @Nocturnal_Nyx said to me – fat people should kill themself and make more room for the normal people. #thingsfatpeoplearetold
  • @lisa_n: No one’s ever going to love you if you don’t do something about that #thingsfatpeoplearetold
  • @Mrs_Sprat: You should feel lucky you were raped. How else would someone sleep with you? #thingsfatpeoplearetold
  • @fatheffalump: “Go away, lose weight, find a boyfriend and come back to me when you want babies.” (a Dr to me, aged 19 & in pain) #thingsfatpeoplearetold
  • @fatheffalump: “Keep walking ya fat cunt!” Yelled at me from a passing car as I went for an afternoon walk. #thingsfatpeoplearetold
These are just a few that I tweeted or retweeted that got horrified reactions from some of the not-fat folk I follow.


What people aren’t getting is that this shit isn’t one offs.  This shit isn’t something that happens on rare occasions.  It happens to lots of us, all the time.  I myself am literally spat at, have things thrown at me from passing cars, have shit called out at me, am mooed and barked at, have people call me a fat cunt, am photographed in public without my permission, particularly if I dare to eat in public, am laughed at by strangers on the street and receive death threats here on this blog, all of these things several times per week.  AND.  I.  AM.  NOT.  ALONE.   Over 2000 tweets in 48 hours give testament that this shit is happening to fat people, every day, every where.  God knows how many people out there are suffering without ever giving voice to the things that happen to them.

Simply because we are fat and we exist in this world.


Yet people are still surprised when we talk about this stuff.  There are still gasps of horror, exclamations of surprise, and declarations of “How can people behave like that to another human being?!”


You know how?  They can because to the people who do this shit, we are “the obese”.  We are not considered “people”, we are considered an “epidemic”.  Governments and the media declare a “war on obesity” – who do you think that war is on?  It’s on US.   We are those headless fatties you see on the news.  We are the “the obese” that the newspapers refer to when they wring their hands over how we’re costing the average taxpayer millions.  We are the “obese women” that journalists write pieces about how we should be ashamed of ourselves, hate ourselves and be shamed by society for being fat.  We are “the obese” who are shamed for daring to want to travel anywhere in a plane and told that we should pay more, buy two seats, not fly at all.  We are the ones who have no decent quality, attractive clothes provided for us at a reasonable price.  We are the ones who are represented on television by fat characters gorging themselves or bullying the “heroes”.   We are the ones that “non-profit organisations” have in mind when they say that childhood obesity is the equivalent to childhood abuse.  We are the ones our own governments set up to be bullied as children in the name of “public health”.


We are the ones who are reviled, shamed, ridiculed, bullied and abused at every fucking turn by the media, the weight loss industry, the beauty industry, the entertainment industry, even the fucking government.


Why else do you think we are treated like this?  Because we are not considered human beings, we’re considered sub-human, and that message is repeated over and over and over again, day in and day out.  So much that most of us spend our lives repeating it to ourselves.



So I want to say this to all of the people who are horrified at the things they read in these tweets.  Don’t just shake your head, gasp in horror, and cluck your tongue at how terrible people are to the poor fatties.  Stand the fuck up. Say something when you hear fat hate.  Speak up when you see someone being treated badly because of the size of their body.  Challenge those articles you see in magazines, newspapers and on television that perpetuate myths about fat people.  Ask questions of the “facts” you see spouted that shame fat people, think about who might just benefit from fat phobia.  After all, fat activists have been doing just this for decades.


Use your voice and join us in speaking out against sizeism.  How many of you will stand up and speak against the mistreatment of animals, yet just change the subject when you hear fat hate against your fellow human beings? How many of you won’t buy a product because it’s not idealogically sound to you, but will happily support an organisation or company  that shames fat people simply for existing in their bodies?


Look, your sympathy is nice.  I appreciate that you feel dismay that fat people are treated badly.  But ultimately we need more than your sympathy.  We need your solidarity.  We need you standing beside us and speaking up to all of society, to say that these are not acceptable ways to treat another human being.  And we need your vocal and obvious support.


We need more than quiet statements of dismay or disbelief.


We need shouts across the rooftops at the injustice of how fat people are treated.



I would like to dedicate this post to Dr Samantha Thomas, a woman who embodies what it means to be a true ally to fat activists, and who sticks her neck out and stands up for the rights of fat people every day, from getting her gorgeous mug on the telly to speaking up when she hears fat stigmatisation in public.  I feel blessed to have her stand beside me and other fat activists in this fight, and even more blessed to call her friend.


The Questions that Need to be Asked

Published April 1, 2011 by Fat Heffalump

Dear Thin, White Women of the Media*,

I have to know.  Why are you so threatened by the idea of it being ok for fat people to just be themselves, as they are?

Why do you feel that it is your place to speak for fat people, to intervene in our lives?  What is so abhorrent about the idea of leaving us alone to advocate for ourselves?  Why are you so determined to make fat people the scourge of society?  Why do you feel the need to discredit us, denounce our ability to advocate for our own lives, our own health, our own standards of living?  Why do you feel the need to post articles that only draw more fat stimga to us, without ever moderating the comments so that we are subjected to even more loathing than we already suffer?  Why do you feel the need to make jokes about fatness, without any care or concern what the fallout of those jokes might be?  Why do you feel that our bodies need to be publicly discussed and criticised, when you are outraged when your body is treated this way?  Why do you say you are concerned for our health, when you know absolutely nothing about any of us, how healthy we are, what our histories are, and what it feels like to live in our bodies?  Why do you think it is acceptable to draw attention to extreme behaviour from some fat people, as though all of us live the same way, that we are all somehow “freaks” that should be pointed at, as though you’re shouting “Look!  Look at that fatty over there!  She’s WEIRD!”

Why do you talk so much about positive body image, but make it clear that fat people are to be excluded from positive body image?  Why do you speak about how as a society we should be talking about obesity, but the minute a fat person speaks, you shut them down, tell them they are not allowed to give criticism, not allowed to give their perspectives and discredit their experiences?  Why do you feel the need to imply that fat people are of a lower class by referring to the correlation of class and weight, without any acknowledgement of how society as a whole pushes fat people further down the class ladder by denying them employment, equal wages, clothing, and general social status.  Why would you do that unless as a way to highlight that fat people are somehow inferior to others?  Why do you fail to engage with any fat people unless it is on your terms?

Why do you feel the need to speak about us, to label us, to put words in our mouths, without ever listening to what we have to say, or asking us what we are really saying?  Why do you feel the need to twist what we are saying to make us look like a flock of fat harpies, intent on swooping down to peck at your bones?

Why are you interested in us at all?  Why aren’t you living your own lives, merrily on your way, but are instead so intent on denouncing us as unattractive, unhealthy, unworthy, the crux of all societies problems?  Don’t you have full lives that you have to live, to focus on?

Do we make you feel threatened, thin, white women of the media?

Are you worried that you might get fat if you don’t denounce us, denigrate us, demonise us?  Are you concerned that if you let your guard down for just one minute, the fatness might creep up on you?  Are you concerned that fatness is contagious?

Do you feel that if you have to “work so hard” to keep yourselves thin, that everyone should have to?  That if someone out there dares to accept their fatness, they are some how cheating at the game of life?  Do you feel resentment at the thought that there might be fat women out there not agonising over their bodies, not loathing themselves when you feel you should for any fat on your body?  Is it that you feel that if you have to spend your life watching your weight, that it’s only fair that everyone should have to?

Do you worry that if fat people are allowed to advocate for themselves, you might miss out on something?  That they might get something that you don’t?  Does it worry you that if someone is left to look after their own health, and health needs, that they might get a little more medical attention, or a little more time in a doctor’s office (instead of being told to lose weight and shunted out the door, with no addressing of their actual health issues) than you do?

Is it just about attention itself?  Are you concerned that if someone is paying positive attention to the fatties, they may not pay positive attention to you?

Or is it more sinister than that?  Do you feel that if someone is paying attention to fat women for something other than to demonise their fatness, that they might stop paying attention to you?  Are you concerned that if society in general stops judging women by how well they fit into a size 8 pair of jeans, and focuses on their wit, intelligence, style, kindness and skills, that you will lose that superior edge that being thin affords you over fat people?

I would genuinely like to know just what it is that brings you to the point in your life that you have to denounce, discredit, demonise other human beings just for existing as they are.  After all, the Fat Acceptance activists you are so quick to shout down don’t harbour any desire for thin people to go away, to cease to exist, to shut up, to be eradicated, to be cured of their thinness, like you desire of fat people.  Instead what we desire is a world where people of all body types, fat, thin and in between, can be left alone to find their own peace, their own health, their own happiness without being vilified for existing in the forms their bodies naturally take.  Where people all body types are valued for who they are, not what they look like.  Where people are allowed to be just that, people, not a symptom, a shape, a size, a number.

We don’t take up fat activism because we’re unhappy with our lives, we take it up because we want to reclaim our lives from those who would have us shut down, disappear, cease to live our lives to the fullest.  We take up fat activism because we want the same rights afforded to all others.  We are activists to celebrate our lives, not demonise the lives of others.

What is it that brings you to marginalising and vilifying other people based on their bodies?  What is happening (or perhaps not happening) in your lives that makes this a cause you take up?

Yours sincerely

Kath aka Fat Heffalump

*And before anyone gets their knickers in a knot, I am not referring to ALL thin, white women of the media, just those who spend time vilifying fat people.  If you don’t do that, it’s not about you.  I am addressing those who spend quite considerable amounts of time doing all of the above, and this past week we have seen quite a bit of them.  I have tagged the main culprits if you wish to know EXACTLY who I am referring to.

Freedom of Speech Does Not Mean Freedom from Criticism*

Published March 27, 2011 by Fat Heffalump

I think it’s time we made something very, very clear.

When someone speaks negatively about fat bodies, they are speaking about ALL fat bodies.  They are speaking about my fat body.  They are speaking about your fat body.  They are speaking about your Mum’s fat body.  They are speaking about your brother’s fat body.  They are speaking about all fat bodies.

While they may not be addressing you or I directly, our bodies are fat, and therefore are included when they speak of any fat bodies.

Because when someone speaks negatively about fat bodies, people hear that.  And they take it away with them, in their brains, that thing they heard.  When it is a public figure saying these things, LOTS of people hear it, because, well you know, it was said publicly by someone who has a wide audience.  So lots of people take those negative things that were said about fat people away with them, tucked away in their brains.

Then they see me come along, or someone like me, minding our own business.  Perhaps we’re walking down the street, or we’re sitting in a cafe having a cup of coffee and a scone with our friends.  Maybe we’re in the supermarket buying food.  Perhaps we’re riding my bicycle or going for an afternoon walk.  Or maybe we’re at the beach, having a swim in our togs.   Or at work/school/church/anywhere.  You know, just doing stuff that people do.

Here I am, an example of a fat person, with a big plastic light fitting on my head:

I know, it’s a bit blurry but it was taken on my iPhone.

So along I come, with my very fat body (see my fat arms up there?  And my double chins?  And all my other fat bits?  I have a fat bum too, but it’s in the chair and you can’t see it.) and the person who heard those negative words sees me, and seeing my fatness triggers the memory of those negative words about fat people in their brain.  And they remember how someone on the internet or the news said that snarky thing about fat bums (which is retweeted by several people, widening the audience even further), or how fat people are unhealthy, or how people are abusing their children by making them fat by feeding them junk, or that we’re smelly/lazy/gluttonous/unintelligent/etc and they apply that negative to me, because look at me, I’m very fat!  And Mia Freedman/John Birmingham/Tim Minchin/Michelle Obama/*insert public figure who makes negative fat comment here* says that they’re lazy/ugly/unhealthy/gluttonous/smelly/unintelligent etc, so they must be!  Otherwise, they wouldn’t say it publicly would they?

But yes they would.  And they do, whether it’s true or not, these people who are in the public eye seem to think that it’s acceptable to speak about fat bodies as if they are the authorities, even though most of them do not have fat bodies themselves, or if they have had a fat body in the past, they’ve been the statistical anomaly to be able to change that.  They speak about fat bodies generally, without knowing a single thing about my fat body, or your fat body, other than what they can see of it.

They tweet about #womensobesity (and delete those tweets later) without actually experience being fat themselves.  They post blogs criticising anyone who speaks against their fat stigmatising statements, as “glorifying obesity” (as if our posting about fat rights actually encourages people to go out and make themselves fat because they’re so impressed with our awesomeness) without thinking of the vitriolic fat hate that is spewed at any visible fat people as a consequence.  They make “jokes” implying having a fat bum is something bad, without considering that those of us who actually do have fat bums have to suffer the humiliation of others carrying that message on in a far more vicious manner (“Hey fat ass!!  Keep walking you fat cunt!”)

People read that.  Or they hear it.  And they believe it.  They swallow it without question, and carry it around with them, ready to be regurgitated the minute they see a fat person.  So when someone is talking about fat bodies in a negative way, it DOES affect me.  It IS about me.  As it affects anyone else with a fat body, in a whole host of different ways, all of them harmful.

Often, these public figures, and their supporters, suggest that it is not their fault that other people take their words and amplify them back at other fat people.  That they can’t control what other people do when they say things online.

This is not true.  It is your fault, you public figures who make negative comments about fat.  You can control what other people do with your words.  It’s very, very easy.  You can not say negative things about fat people in the first place.   Because you know, you have been told repeatedly, that it does harm.

The problem is, you are not listening.  You are not listening when actual fat people tell you that it is harmful.  You are not listening when actual fat people tell you that your words affect them.  You are not listening when actual fat people tell you that the things you say about them are inappropriate.

When you are not listening, and you are continuing with this behaviour, the problem lies with you, not the people who you refuse to listen to, the very people whom you are speaking about – fat people.  You cannot tell a marginalised person that “you don’t support their cause” as if this somehow puts an authoritative stamp on their cause as being over, invalid, done with.  You cannot just say “I don’t interpret it that way.” when you are called on how your words affect others, when you are not the person who is affected by what is being said.  You cannot repeatedly exhibit behaviours that a marginalised group object to and respond with “Leave me/them alone.”  This is the equivalent of a schoolyard bully saying “Stop picking on me.” after their victim takes a swing back at them.  You cannot tell a marginalised person who you have just stigmatised even further that they are “being too sensitive.”

You don’t get to set the parameters for what is an acceptable way to speak about a marginalised group, unless you are part of that group yourself.  Strangely enough, the most vocal of you in complaining about not being able to set the parameters, are so loaded down with privilege that you cannot for one moment think outside your own comfort zone.  That’s what working past your privilege is, getting out of the comfort zone and working out how you can make it better for those who do not have that privilege.

You are the one who has the power to stop people from speaking up about the inappropriateness of the things you are saying about fat people.  You, and only you have that power.  If you don’t want fat people to get “all up in arms and offended” by the things you say, then don’t say negative things about fat people.

It’s that simple.

*Title comes from this fabulous tweet.

So… We Just “Sit”?

Published February 11, 2011 by Fat Heffalump

Yeah I know, I shouldn’t bite.  But I did.  On Facebook of all places.  I jumped on into the debate about “Obesity in Australia” set up by the Triple J Hack programme.  Frances from Corpulent/Hey Fat Chick and Dr Samantha Thomas (love you two!) were both on the radio programme yesterday afternoon (did an amazing job, go listen) talking about the stigmatisation of fat people.

So I won’t go into all the deets about the discussion, it’s mostly the same “But what about your health!!??” malarkey that we always get.  However, I do want to talk about a repeat message or sterotype that I kept seeing from those who were vehemently anti-fat.

That repeat message?  That fat people just sit around all day eating.

It seems that is the exact image that many people have of fat people.  We just sit around all the time, doing nothing but eating, and usually eating something laden with sugar or fat.  There is also an assumption that fat people have never ever heard of dieting, have no knowledge of nutrition, and don’t know anything about exercising.

It’s not just in this particular case either.  I see it come up over and over and over.  It came up during the John Birmingham thing.  I was reading an article on ABC the Drum some months back about “obesity stigma” and a commenter said “I feel sorry for fat people, their lives must be so boring, all they do is just SIT.”

Where on earth to these people get these ideas about fat people?  Well, television and movies mostly.  The fat character is almost always portrayed as some lonely fatty, at home shoving food in their face.  Then there’s the headless fatty footage of fatties sitting on park benches or in fast food joints.  The print media sell that image too.

I don’t know about you, but getting the luxury of time to “just sit” is pretty bloody rare in my life.  Even while I’m on holiday at the moment, I’m keeping pretty busy, when I really should be spending time “just sitting” a little more.

So how do we go about changing this perception of fat people?  How do we get the message out that fat people are no different to anyone else?  That we live our lives the same as anyone else?  We work, we go to school, we care for families, we spend time with friends, we shop, we laugh, we have hobbies, we play sports, we dance, we actually live full lives that are the same as non-fat people live.  The only difference is that our bodies are fat.

 

New Year’s Revolution

Published December 31, 2010 by Fat Heffalump

If you’re on Facebook or Twitter, you may have seen the New Year’s Revolution campaign started by Marilyn Wann and Amanda A Evans.  The idea is to put an end to the ridiculousness of setting New Year’s resolutions to lose weight, or diet, or any other body loathing goal.  If you’d like to learn more, you can have a look at the campaign page set up here.

Most of the campaign has a Health at Every Size foundation, but since I don’t believe HAES (or even health) is compulsory when it comes to fat/body acceptance, I’m going to skip that bit.

I am however going to talk about fat acceptance and body acceptance as a New Year’s revolution.  I like the idea of “revolution” instead of “resolution” because, well, let’s face it, actively working towards NOT hating your body is radical, revolutionary.  When the mainstream media is flooded with ZOMGOBESITY CRISIS stories, magazines and other popular media tell us in one breath how to love our bodies, then how to diet them away, and then look at these yummy desserts you can make, stepping out of that flooding stream of body negativity is a radical act.

We are taught that loathing your body, no matter it’s size, is normal.  From being too fat, too thin, too short, the wrong shape, too wrinkly, going grey, having visible pores (let alone actual “blemishes” like freckles, scars, zits, moles, and all the other completely normal things that human bodies have), being too hairy, not having lush, flowing locks on our heads, having curly hair, having straight hair, having big breasts, having small breasts, from being apple, or pear, or whatever other fruit they can think of shaped bodies, you name it, you’ll find a magazine article, or a news story, or a television advert about it being “wrong”.  We’re bombarded with these messages from as early as we can hear and see.  We hear them from our parents, our colleagues, our friends, everyone in our life.  We are told what clothes to wear to be “flattering”, what shoes will elongate our legs, what makeup will hide our “flaws”, what diet will get us “bikini ready”.  Fitness, and increasingly more loudly, the moralising of “health” (to be exact: thinness) is the message that is hammered home over and over again.

Is it any wonder that when a new year rolls around, and the cultural meme of setting resolutions for the coming year kicks in, so many of us just default to body loathing to spur us on to our goals?

What if you were to just not do that this year?  What if you were to not set any goals, or if you feel you need to, set a positive one?  Or one not even related to your body?  What do you think would happen?  Do you think that your life would suddenly get worse if you didn’t diet or if you just stopped engaging in body hating activities?  Would you die?  Would anyone go to jail?  Would the zombie apocalypse happen?

I’m totally ready for the zombie apocalypse if it does happen, by the way.  No really, I’ve got it covered.

I know what would happen.  You’d not have to worry about the disappointment of failing another diet.  You’d not have to beat yourself up about breaking another resolution.

You know what else might happen?  You might actually feel good about yourself.  You might have more time to spend on living life, because you’re not fussing over diets or having to get to the gym when you hate it.  You might actually look in the mirror one day, and not feel bad.

I can tell you what has happened to me since I stopped buying into body shame and loathing.  Now, just like Pantene, it didn’t happen overnight, but it did happen.  Let’s see:

  • I’m a heck of a lot happier than I was when I bought into all of that diet and body shame and loathing.
  • I can look in the mirror and not feel worthless, ugly, repulsive.
  • I can go shopping without it being a major exercise in self loathing.
  • I save a whole lot of money that I used to spend on diet pills, meal replacements, diet magazines, “fitness” gadgets, and a bajillion other expensive things designed to fail at losing weight and getting fitter so that I would just spend more money on them.
  • I get dressed in the morning and feel good about how I look, and if someone doesn’t like how I look, then tough shit to them!  I still feel good about how I look.
  • More people compliment me than ever.  Now that my shoulders are back and my head is held high, people feel they can approach me, they smile at me and I smile back.
  • I just smile more often than I used to.
  • When someone makes a rude comment, or is downright nasty, I now realise that’s their shit, not mine.
  • When the black dog of depression does bite my butt, and I find myself either depressed or anxious, I am better equipped to work it through than I was when I was full of body loathing and self hatred.  It still happens, but it is usually shorter and less severe.
  • I’m better company when socialising around food.  No more agonising, no more causing a fuss because “there’s nothing I can eat” (because I was eating nothing and hated being around food), no more self loathing and guilt trips for actually letting any food pass my lips.
  • The range of clothing I will now wear is far greater than it ever was.  All those things I told myself I was too fat to wear… just get in my wardrobe already!
  • I have so much more confidence with dating.  I hold my head up, look a dude in the eye and smile.
  • I save a shitload by not buying magazines.
  • I only watch TV without any ads… I can watch twice as much in the same time.
  • When I have conversations with people, it’s about INTERESTING stuff.  Not diets and how fat I am and blah blah blah.

And there are no doubt dozens of other benefits that have come my way since I got off the body loathing roller coaster.

Look, I can’t promise you that all of this is going to happen to you.  I can’t promise you that any of it is going to happen to you.  But don’t you think it’s worth a try?  Don’t you think that if you get just ONE benefit from giving up on all of the self loathing and actually being kind to your body, and therefore yourself, the experiment is worth it?

Would you give it a try?  Just for 2011.  Come on, the water’s fine.  Jump on in.  We’ll look after you.

Lynx Still Stynx – So Do Unilever

Published October 3, 2010 by Fat Heffalump

Well, well, well.  I got a response from Unilever regarding my complaint to them about their Lynx Lodge campaign.  Brace yourselves for some of the worst correspondence to a customer complaint that you are likely to see:

Dear Kath

Thank you for your feedback and the opportunity to address your concerns regarding our marketing activations.

While acknowledging the raised points I would like to take the opportunity to outline Unilever¿s practice standards regarding the marketing activities involving our products:

¿We take marketing responsibilities very seriously and are committed to responsible marketing
¿In all cases we follow the regulatory guidelines, while being respectful of differing views, and taking care not to offend.
¿Unilever adopted a global guideline to prevent the use of ‘size zero’ models or actors in its advertising to ensure that our advertising does not promote ‘unhealthy’ slimness.
¿We follow explicit guidelines about direct advertising to young children.

Unilever has a wide portfolio of everyday consumer brands, offering products to consumers that address different needs. Each of our brands talks to its target consumers in a way that is relevant and that communicates the brand¿s own unique proposition. Sometimes that proposition is serious and informative; at other times it is light-hearted and amusing.

Lynx communicates to its consumers through a series of light-hearted and tongue-in-check advertisements that feature fantasy situations that rarely happen for guys in the real world. Lynx strives to create marketing campaigns and promotions that make women laugh as much as men, and the women featured in our advertising are always in on the joke.

The campaign for Lynx aims to build the confidence of young men. For Lynx, it is about the ¿Lynx effect¿ ¿ the boost that using Lynx can give to the confidence of young men that often find themselves daunted by the dating game.

We do take the concerns of consumers very seriously and thank you for your feedback.

Again, we apologise for any offence caused and thank you for taking the time to contact us.

Yours sincerely

Sue Connolly
Consumer Relations Consultant
http://www.unilever.com.au

Where do I start?  I would start with the weird punctuation and spelling (I’ve left it in) but that wouldn’t be fair.  Let’s start with the “practice standards”:

¿We take marketing responsibilities very seriously and are committed to responsible marketing

So portraying women as subservient toys waiting with nothing to do until the men arrive at Lynx Lodge is responsible marketing?  So offering a “campaign for real beauty”, and a “self esteem fund” for women through one range of products absolves Unilever of any irresponsible behaviour in their other ranges?

¿In all cases we follow the regulatory guidelines, while being respectful of differing views, and taking care not to offend.

I am offended.  Dozens of other women are offended.  Do you care Unilever?  Or are you bothered that people are offended, not that you’ve done something to offend them?  The last sentence is a clear indicator of that:

Again, we apologise for any offence caused and thank you for taking the time to contact us.

You apologise for any offense but what are you doing to rectify the situation?

¿Unilever adopted a global guideline to prevent the use of ‘size zero’ models or actors in its advertising to ensure that our advertising does not promote ‘unhealthy’ slimness.

Ok so you don’t use size zero models, but you’re more than happy to use any other size models to objectify women to peddle a cheap deodorant?

How about the rest of the letter.  Here’s a fun sentence for you:

Lynx communicates to its consumers through a series of light-hearted and tongue-in-check advertisements that feature fantasy situations that rarely happen for guys in the real world.

But does the objectification rarely happen for women in the real world Unilever?  Are women just supposed to “suck it up” so that you can give those poor guys a bit of fantasy?  How about creating a fantasy situation that rarely happens for women in the real world?  One where women aren’t expected to be man pleasers just because the guys might need it.

And then comes the Pièce de résistance:

The campaign for Lynx aims to build the confidence of young men. For Lynx, it is about the ¿Lynx effect¿ ¿ the boost that using Lynx can give to the confidence of young men that often find themselves daunted by the dating game.

Do they Sue Connolly?  How daunted do you think women feel by the dating game when young men are told in advertising campaigns from Unilever that they can have “The Lynx Lodge kitchen staff (a heavily photoshopped young woman in a cleavage-baring chef outfit) will effortlessly whip up a barbecue platter, hearty burger or blood-red steak on request.”?  In the bedroom of Lynx Lodge, two girls dressed in maid outfits pillowfight while the page says “After fluffing your pillows, Lodge staff will tuck you in and prepare you for sweet dreams.”

I’m sure young women must be SO excited to jump into the dating game with guys who have had their confidence built by the advertising of Lynx brand.

I won’t link back to the Lynx Lodge website, they don’t need the hits.  Needless to say, there is now a link that says “Watch the Ad too hot for YouTube” that wasn’t there when I wrote the earlier blog post.

And fellas?  I think you should be asking Unilever just what they think of you as intelligent human beings if they feel that you’re going to rush out to buy their product just to get yourselves dates.  I personally like to believe that most men are a whole lot more intelligent and streetwise than that – it’s a pity that Unilever don’t seem to hold the same high opinion of their male customers.

Let’s tie it back to the work Unilever are supposedly doing on body image and self esteem.  Do Unilever really think that any messages (and they’re problematic) that women and girls receive from their Dove campaigns are not at all affected by those that they put out via the Lynx brand?  Do they think that women just turn off the television in an ad break when the Lynx ad comes on?  Or close the magazine?  Perhaps they think that women just have blinkers and can’t see advertising that’s not intended for them.  Don’t look girls, this is men’s business.

Do Unilever believe that there is no way to advertise to young men, to build their confidence up than at the expense of young women?  Do unilever really think that their male customers are so simple and one dimensional?

Not good enough Unilever.  I know you sent out the exact same letter to other customers who contacted you as well (I saw two on Twitter and another on Facebook within a day of getting mine).  Your customers deserve better.

I encourage you, my readers, to not purchase anything from Unilever where possible.  Here’s a link to the brands that Unilever own.  These include:

Lynx, Dove, Sunsilk, Rexona, Bertolli, Bushells, Continental, Flora, Lipton, Raguletto, Streets, Lan-Choo, Domestos, Drive, Jif, OMO, Persil, Surf, Impulse, Lux, Lifebuoy, Lux, Pears, Vaseline.

There others but these are the ones I pulled off their website quickly.

I’m going to send this post to Sue Connolly in a day or so, so please, post in the comments below, share with your friends and better still, contact Unilever yourself, here is the link.

An Open Letter to Professionals

Published July 16, 2010 by Fat Heffalump

Dear journalists and other media agents, medical and health professionals, government organisations, researchers, academics and other relevant professionals,

I am writing to you to request politely but firmly, for the last time, for you to cease referring to fat people as “the obese”.

“The obese” that you refer to are not alien beings sent down from the planet Lardo.  They are not animals that have tried to assimilate with humanity.  They are not creatures from the black lagoon, nor are they any other kind of hideous monster you can dream up.  They are also not in any way less, sub, below, beneath or beyond yourself or any other human being.

“The obese” that you refer to, are people.  They are human beings who simply have more fat on their bodies than other human beings.

They are people with lives, families, jobs, responsibilities, intellect, humour, worries, friends, problems and feelings just like any other people.

When you refer to them, no us, as “the obese”, you dehumanise us.  You reduce us to some kind of “other” that isn’t of equal value to the rest of humanity.  You reduce us to a thing, rather than a person.

You don’t refer to thin people as “the thin”.  You don’t refer to tall people as “the tall”.  It is only those you wish to look down upon that are reduced to a “the”.  You know you’re not allowed to do it to people of colour any more, or people with disabilities, or people who are gay, lesbian, bisexual or transgender.  You all pretty much stopped doing that in your newspaper articles and medical papers and such some time ago.  At least publicly anyway, because you know there will be trouble if you do.

Now I know you need to have some kind of official term to use in your work.  The word obese is problematic, but if you really must use it, then how about referring to us as “obese people” or if you want to see obesity as a health condition, you could even use “people who suffer obesity”.  Neither of which really sit well with me personally, but at least those terms don’t dehumanise us.

However, you may call us fat people.  Because, well, that’s what we are.  We are people who are fat.  Like referring to young people or tall people or Australian people – fat people is just a factually descriptive term.

But hear me now.  You must stop referring to us as “the obese”.  Stop reducing us to our body type, and start remembering that we do have power and influence.  We have money to spend, votes to cast, voices to speak, brains to think and plenty of friends and family influence.

You could have access to all of this if you only remembered that we do have it.  Some of your colleagues are, and they’re already reaping the rewards.

Yours sincerely

A fat person.