I don’t normally read Miranda Devine’s columns. I read a few some time ago but found her so snarky that I’ve avoided her work ever since. However tonight a friend posted this article from the Sydney Morning Herald on Facebook, and the headline of “Flash of Fame Spreads Sluttiness” just grabbed my attention.
I responded to my friend’s post, and realised that what was coming out of me was more than just a response, it was a full on blog post. So I have decided to expand upon it a little here.
While I do believe that we’re experiencing an intense “pornification” of celebrity and fame, I really take umbrage with the “sluttiness” label.
This implies that it is all about the young women and bad behaviour, and says nothing about the equally sexualised behaviour of young men. Not to mention the fact that more and more, young women are pressured into this behaviour because they’re led to believe that their value lies in being sexually pleasing to men. Their “hotness” is worth more than intelligence, heart, humour, kindness, and so on.
Every time a young woman opens a magazine, turns on the telly, watches a movie, sees a billboard ad, or any other media, the message she gets is that her sex is the most valuable currency in our society.
And yet does Ms Devine challenge that cultural attitude? Not really, instead she suggests David Jones dump Miranda Kerr as their spokesmodel – so the young woman cops the punishment for the cultural pressures she is under. How is that the right action to take?
It also doesn’t touch on the fact that these ARE young women, who have nobody to advise them except those grubbing for their money, or cleaning them up just enough to slap them back on a stage to start the cycle all over again. If someone treated these young women as the daughters they are, then they might not be on this path of destruction.
If Ms Devine wants to challenge the pornification of western culture, she’d be best to lay off creating a stigma around young women and analyse it across our entire culture. Look at the messages we’re sending to our young people; young women who behave outrageously are sluts, young men are just “boys having fun”; sex is the most valuable currency for starters. Perhaps we need to start to teach our kids that they have so much more to offer the world than sex and scandal.
I agree, the culture of young people in the public eye is intensely sexualised, and “pornified” and we need to address that. But there should be no place for the word “slut” in our culture, as it creates a heavy gender bias against women when the problem lies with the entire culture, not just women.